Why retention is so important for insurance agents
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  In today’s competitive insurance market, customer retention is a critical aspect of maintaining your business. Considering that insurance has the highest customer acquisition costs of any industry, keeping your clients happy and loyal is a solid strategy for maintaining … Read More

How a SWOT analysis can help insurance agents with their strategy
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  The past couple of months have been challenging for everyone to navigate. In many areas, though, many businesses are slowly starting to reopen. It can be tempting to just run back to business as usual but now is a … Read More

How insurance agents can create a crisis recovery plan
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  COVID-19 has changed business as we know it. Even after the acute nature of the crisis passes, insurance agents need to come up with a clear, long-term crisis recovery plan to get their businesses back on track. The full … Read More

How insurance agents can run their agencies efficiently during COVID-19
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  It’s safe to say that these are unprecedented times. With over 80 million Americans under orders to stay home from work, and many more self-isolating to prevent the spread of COVID-19, many insurance agents suddenly find that going to … Read More

Where should insurance agents focus their business growth?
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  Between helping clients, finding prospects, and running the details of a business, life can be busy for insurance agents. However, that doesn’t mean that you shouldn’t look for ways to continue growing an effective and efficient business. Many agents … Read More

7 work-life balance tips for insurance agents
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Whether chasing down the next prospect or putting out a fire, successful insurance agents work tirelessly to stay ahead. Unfortunately, our family often gets left in our wake, and before we know it, insurance dominates our everyday. But it doesn’t … Read More

5 ways to build your lead engine
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  It is important to remember that to keep your independent insurance agency going, you need to continue building a lead generation engine. The key lies in the name itself, ‘engine.’ It gives itself a mental picture of something that … Read More

Think as a customer and you’ll win the race
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  Throughout the years, the insurance industry has struggled to keep up with the changing times. Products and services offered by top companies have improved in many ways to make things easier and faster for today’s customers. Think about Amazon, … Read More

Improve your sales by tracking key metrics
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  It is important to understand the cost of running your insurance agency. From salaries and advertisement to the number of customers and policy premium costs, all these numbers work together. They give you the facts you need to calculate … Read More

Top 4 ways insurance agents can build client trust
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  As an insurance agent, it’s essential to cultivate client relationships by establishing yourself as trustworthy, reliable, and knowledgeable. Agencies that focus on building customer trust and loyalty typically benefit from higher performance ratings, lower churn rates, reduced expenses, and … Read More

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